ʻO kā mākou hui he ʻoihana e hoʻohui i ka hana hale hana a me ka hoʻomohala ʻoihana, e komo ana i ka ʻoihana umbrella no nā makahiki he 30 a ʻoi. Ke kālele nei mākou i ka hana ʻana i nā umbrellas kiʻekiʻe a hoʻomau i ka hana hou e hoʻomaikaʻi i ka maikaʻi o kā mākou huahana a me ka ʻoluʻolu o ka mea kūʻai aku. Mai ʻApelila 23 a 27, ua komo mākou i ka hōʻikeʻike 133rd China Import and Export Fair (Canton Fair) Phase 2 a ua loaʻa nā hopena maikaʻi loa.

Wahi a nā helu helu, i ka wā o ka hōʻikeʻike, ua loaʻa i kā mākou hui he 285 mau mea kūʻai aku mai 49 mau ʻāina a me nā ʻāpana, me ka huina o 400 mau ʻaelike manaʻo i kau inoa ʻia a me ka nui o ke kālepa ʻana he $1.8 miliona. ʻO ʻAsia ka pakeneka kiʻekiʻe loa o nā mea kūʻai aku ma 56.5%, ukali ʻia e ʻEulopa ma 25%, ʻAmelika ʻĀkau ma 11%, a me nā ʻāpana ʻē aʻe ma 7.5%.

Ma ka hōʻikeʻike, ua hōʻike mākou i kā mākou laina huahana hou loa, me nā umbrellas o nā ʻano like ʻole a me nā nui, ka hoʻolālā akamai, nā mea polymer synthetic fiber UV-resistant, nā ʻōnaehana wehe/pelu ʻakomi hou, a me nā ʻano huahana mea hoʻohui like ʻole e pili ana i ka hoʻohana ʻana i kēlā me kēia lā. Ua kau nui mākou i ka ʻike kaiapuni, e hōʻike ana i kā mākou huahana āpau i hana ʻia me nā mea pili i ke kaiapuni e hōʻemi i ka hopena o ke kaiapuni.

ʻO ke komo ʻana i ka Canton Fair ʻaʻole wale ia he manawa kūpono e hōʻike i kā mākou huahana, akā he kahua hoʻi e launa pū ai a kamaʻilio me nā mea kūʻai a me nā mea hoʻolako honua. Ma o kēia hōʻikeʻike, ua loaʻa iā mākou kahi ʻike hohonu o nā pono o nā mea kūʻai aku, nā ʻano mākeke, a me nā dinamika o ka ʻoihana. E hoʻomau mākou i ka hoʻolaha ʻana i ka hoʻomohala ʻana o kā mākou hui, hoʻomaikaʻi i ka maikaʻi o ka huahana a me ka ʻenehana, lawelawe maikaʻi i kā mākou mea kūʻai aku, hoʻonui i kā mākou māhele mākeke, a hoʻoikaika i ka mana o kā mākou brand.

ʻO ke komo ʻana i ka Canton Fair ʻaʻole wale e kōkua i ka hoʻoikaika ʻana i ka hoʻokūkū o kā mākou hui ma ka mākeke honua, akā e hoʻoikaika pū i ka hoʻololi waiwai a me ke kālepa ma waena o nā ʻāina, e paipai ana i ka hoʻomohala ʻana o ka hoʻokele waiwai honua.

Ua hoʻomaka ka 133rd China Import and Export Fair (Canton Fair) Phase 2 me ka lewa olaola like me ka Phase 1. Ma ka hola 6:00 pm ma ʻApelila 26, 2023, ua hele mai ma mua o 200,000 mau malihini kipa i ka hōʻike, ʻoiai ua hoʻouka ka paepae pūnaewele ma kahi o 1.35 miliona mau huahana hōʻikeʻike. Ma muli o ka nui o ka hōʻikeʻike, ke ʻano o nā huahana i hōʻike ʻia, a me ka hopena i ke kālepa, ua piha ka Phase 2 i ka olaola a hōʻike i ʻeono mau mea koʻikoʻi.

ʻO ka mea nui: Hoʻonui ʻia ka unahi. Ua hōʻea ka wahi hōʻikeʻike ma waho pūnaewele i kahi kiʻekiʻe moʻolelo, e uhi ana i 505,000 mika kuea, me ka ʻoi aku ma mua o 24,000 mau keʻena - he piʻi 20% inā hoʻohālikelike ʻia me nā pae ma mua o ka maʻi ahulau. Ua hōʻike ka lua o ka pae o Canton Fair i ʻekolu mau ʻāpana hōʻike nui: nā waiwai kūʻai o kēlā me kēia lā, nā mea hoʻonaninani home, a me nā makana. Ua hoʻonui nui ʻia ka nui o nā wahi e like me nā lako kīhini, nā mea hale, nā huahana mālama pilikino, a me nā mea pāʻani e hoʻokō i nā koi o ka mākeke. Ua hoʻokipa ka ʻahaʻaina ma mua o 3,800 mau ʻoihana hou, e hōʻike ana i nā huahana hou he nui me nā ʻano like ʻole, e lawelawe ana ma ke ʻano he kahua kūʻai hoʻokahi.

ʻO ka mea nui ʻelua: Ke komo ʻana i ka maikaʻi kiʻekiʻe. E like me ke kuʻuna ma ka Canton Fair, ua komo nā ʻoihana ikaika, hou, a kiʻekiʻe i ka Pae 2. Ua hōʻike ʻia ma kahi o 12,000 mau ʻoihana i kā lākou huahana, he piʻi ʻana o 3,800 i hoʻohālikelike ʻia me ka wā ma mua o ka maʻi ahulau. Ua loaʻa i nā ʻoihana he 1,600 ka ʻike ʻia ma ke ʻano he mau hōʻailona i hoʻokumu ʻia a i hāʻawi ʻia i nā inoa e like me nā kikowaena ʻenehana ʻoihana pae mokuʻāina, ka palapala hōʻoia AEO, nā hui hou liʻiliʻi a me ka waena, a me nā poʻokela aupuni.

Ua hōʻike ʻia he 73 mau hoʻolauna huahana mua e mālama ʻia, ma ka pūnaewele a ma waho pūnaewele, i ka wā o ka hōʻikeʻike. ʻO ia mau hanana hōʻikeʻike he kahua kaua kahi e hoʻokūkū wikiwiki ai nā mea hou, nā ʻenehana, a me nā ʻano hana e alakaʻi ana i ka mākeke e lilo i mau waiwai wela loa.

ʻO ka mea nui ʻekolu: Hoʻonui ʻia ka ʻokoʻa o nā huahana. Ma kahi o 1.35 miliona mau huahana mai 38,000 mau ʻoihana i hōʻike ʻia ma ka paepae pūnaewele, me ka ʻoi aku o 400,000 mau huahana hou - he 30% o nā mea āpau i hōʻike ʻia. Ua hōʻike ʻia ma kahi o 250,000 mau huahana aloha kaiapuni. Ua hōʻike ʻia ka pae 2 i kahi helu nui o nā huahana hou i hoʻohālikelike ʻia me ka pae 1 a me 3. Ua hoʻohana noʻeau ka nui o nā mea hōʻikeʻike i ka paepae pūnaewele, e uhi ana i ke kiʻi huahana, ke kahe wikiō, a me nā webinar ola. Ua hōʻike nā inoa inoa honua kaulana, e like me ka mea hana kuke Italia ʻo Alluflon SpA a me ka brand kīhini Kelemania ʻo Maitland-Othello GmbH, i kā lākou mau hoʻouna huahana hou loa, e hoʻoulu ana i ka noi ikaika mai nā mea kūʻai aku ma ka honua holoʻokoʻa.

ʻO ka mea nui ʻehā: Hoʻolaha kālepa ikaika. Ua hele kokoke i 250 mau ʻoihana mai 25 mau kahua hoʻololi kālepa haole a me ka hoʻonui ʻana i ka pae aupuni. ʻElima mau wahi hōʻikeʻike hana hou no ka hoʻolaha kālepa lawe mai ma ka pae aupuni ma Guangzhou Nansha, Guangzhou Huangpu, Wenzhou Ou Hai, Beihai ma Guangxi, a me Qisumu ma Inner Mongolia i komo i ka ʻaha kūkā no ka manawa mua. Ua hōʻike kēia mau mea i nā hiʻohiʻona o ka laulima ʻana ma waena o nā ʻāpana like ʻole o ka hoʻokele waiwai e hoʻolalelale i ka hoʻomaʻamaʻa ʻana i ke kālepa honua.

ʻElima Mea Hōʻike: Paipai ʻia ka lawe ʻana mai. Ma kahi o 130 mau mea hōʻikeʻike mai 26 mau ʻāina a me nā ʻāpana i komo i nā wahi makana, nā lako kīhini, a me nā mea hoʻonaninani home o ka hōʻikeʻike. ʻEhā mau ʻāina a me nā ʻāpana, ʻo ia hoʻi ʻo Turkey, India, Malaysia, a me Hong Kong, i hoʻonohonoho i nā hōʻikeʻike hui. Hoʻolaha paʻa ka Canton Fair i ka hoʻohui ʻana o nā lawe mai a me nā mea hoʻokuʻu aku, me nā pono ʻauhau e like me ka hoʻokuʻu ʻia mai nā ʻauhau lawe mai, ka ʻauhau waiwai i hoʻohui ʻia, a me nā ʻauhau hoʻopau ʻana ma nā huahana i lawe ʻia mai i kūʻai ʻia i ka wā o ka hōʻikeʻike. Manaʻo ka hōʻikeʻike e hoʻonui i ke koʻikoʻi o ka manaʻo "kūʻai honua a kūʻai aku ma ka honua holoʻokoʻa", kahi e hoʻoikaika ai i ka hoʻopili ʻana i nā mākeke kūloko a me ka honua.

ʻO ka mea nui ʻeono: Kahi i hoʻokumu hou ʻia no nā huahana pēpē a me nā kamaliʻi. Me ka ulu wikiwiki ʻana o ka ʻoihana huahana pēpē a me nā kamaliʻi o Kina i nā makahiki i hala iho nei, ua hoʻonui ka Canton Fair i kona nānā ʻana i kēia ʻoihana. Ua hoʻokipa ka Phase 2 i kahi ʻāpana hou no nā huahana pēpē a me nā kamaliʻi, me 501 mau keʻena i hoʻolako ʻia e 382 mau mea hōʻikeʻike mai nā mākeke kūloko a me nā ʻāina ʻē. Ua hōʻike ʻia ma kahi o 1,000 mau huahana ma kēia māhele, me nā halelewa, nā ʻūlili uila, nā lole pēpē, nā lako no nā pēpē a me nā kamaliʻi, a me nā lako mālama makuahine a me nā keiki. ʻO nā hōʻikeʻike huahana hou ma kēia wahi, e like me nā ʻūlili uila, nā mea hoʻoluliluli uila, a me nā lako uila mālama makuahine a me nā keiki, e hōʻike ana i ka ulu mau a me ka hoʻohui ʻana o nā ʻenehana hou i ka ʻāpana, e hoʻokō ana i nā pono o kahi hanauna hou o nā koi o nā mea kūʻai aku.

ʻAʻole wale ka Canton Fair he hōʻikeʻike waiwai a kālepa kaulana honua no "Made in China"; hana ia ma ke ʻano he pilina e hoʻopili ana i nā ʻano kūʻai o Kina a me ka hoʻomaikaʻi ʻana i ke ʻano o ke ola.